UpswingIt App values your trust. In order to honour that trust, UpswingIt adheres to ethical standards in gathering, using, and safeguarding any information you provide.

UpswingIt Edutech Pvt. Ltd (operating under the brand name UpswingIt), is a leading ed-tech company, incorporated in India, for imparting learning. For the sake of brevity of understanding this Privacy Policy, the company will be referred to as UpswingIt.

This privacy policy governs your use of the application ‘UpswingIt’ (“Application”), (“Website”) and the other associated/ancillary applications, products, websites, and services managed by the Company, UpswingIt Edutech Pvt. Ltd. Please read this privacy policy (“Policy“) carefully before using the Application, Website, its services, and products, along with the Terms and Conditions(“TnC“) provided on the Application and on the Website. Your use of the Website, Application, or services in connection with the Application, Website or products (“Services“), or registrations with us through any mode shall signify your acceptance of this Policy and your agreement to be legally bound by the same. For the sake of brevity, your use of ‘UpswingIt’ in any electronic form or device shall be bound by the terms and conditions enumerated and agreed upon hereunder with willful and free consent. If you wish not to agree with any of the terms and conditions of this Policy, kindly refrain from using the Website, Application or its products or until satisfaction for you to use the same by its Sales/Marketing/Technical/Legal Team, avail any of these services.

User-Provided Information

The Application/Website/Services record the information you provide when you download and register for the Application or Services. When you register with us, you provide (a) your name, email address, phone number, and your child’s name, date of birth, school, city and state (b) transaction-related information, such as when you make purchases, respond to any offers, or download or use applications from us; (c) information you provide us when you contact us for help; (d) information you enter into its system when using the Application/Services, such as while asking doubts, participating in discussions and taking tests. The said information collected from the users could be categorized as “Personal information“, “Sensitive Personal information” and “Associated information“. Personal information, Sensitive Personal information and Associated information (each as individually defined under this information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (the “Data Protection Rules“)) shall collectively be referred to as “information” in this Policy. UpswingIt may use this information to contact you from time to time, to provide you with the Services, important information, required notices and marketing promotions. UpswingIt will request you when it needs more information that personally identifies you (personal information) or allows us to contact you. UpswingIt will not differentiate between who is using the device to access the Application, Website or Services so long as the log in/access credentials match with yours. In order to make the best use of the Application/Website/Services and enable your information to be captured accurately on the Application/Website/Services, it is essential that you have logged in using your own credentials. UpswingIt will, at all times, provide the option to you, not to provide the Personal information or Sensitive Personal information, which it seeks from you. 

Automatically Collected Information

In addition, the Application/products/Services may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile devices unique device ID, the IP address of your mobile device, your mobile operating system, the type of mobile internet browsers you use, and information about the way you use the Application/Services/products. As is true for most Mobile applications, UpswingIt also collects other relevant information as per the permissions that you provide. UpswingIt uses a secure payment gateway , payment processing company, when services are availed and purchased from the application. These companies do not retain, share, store or use personally identifiable information of you for any other purpose.

Use of your Personal Information

UpswingIt uses the collected information to analyse trends, to conduct research, to administer the Application/Services and products, to learn about each user’s learning patterns and movements around the Application/Services and to gather demographic information and usage behaviour about its user base as a whole. Aggregated and individual, anonymized and non-anonymized data may periodically be transmitted to external service providers to help us improve the Application, products and its Services. UpswingIt will share your information with third parties only in the ways that are described below in this Policy.

UpswingIt may use the individual data and behavior patterns combined with personal information to provide you with personalized content, and better your learning objectives/experience. Third parties provide certain services which we may use to analyze the data and information you provide to personalize, drive insights and help improve your experience or reach out to you with more value added applications, products, information and services. However, these third party companies do not have any independent right to share this information. UpswingIt does not sell, trade or rent your information to any third party unless, we have been expressly authorized by you either in writing or electronically to do so. UpswingIt may at times provide aggregate statistics about its customers, traffic patterns, and related site information to reputable third parties, however this information when disclosed will be in an aggregate form and does not contain any of your Personally identifiable information.

UpswingIt will occasionally send email notices or contact you to communicate about its Services, products and benefits, as they are considered an essential part of the Services/products you have chosen.

UpswingIt may disclose information: as required by law, such as to comply with a subpoena, or similar legal process; to enforce applicable TnC, including investigation of potential violations thereof; when it believes in good faith (doctrine of uberrima fides) that the disclosure is necessary to protect its rights, protect your safety or the safety of others, investigate fraud, address security or technical issues or respond to a government request; with its trusted services providers who work on its behalf, do not have an independent use of the information UpswingIt discloses to them, and have agreed to and adhered to the rules set forth in this Policy; to protect against imminent harm to the rights, property or safety of the Application/Website/ UpswingIt Edutech Pvt. Ltd or its users or the public as required or permitted by law; with third party service providers in order to personalize the Application/Website/Services for a better user experience and to perform behavioural analysis;

Any portion of the information containing personal data relating to minors provided by you shall be deemed to be given with the consent of the minor’s legal guardian. Such consent is deemed to be provided by your registration with UpswingIt.

Access to your Personal information

UpswingIt will provide you with the means to ensure that your Personal information is correct and current. if you have filled out a user profile, it will provide an obvious way for you to access and change your profile from its Application/Services/Website. 

UpswingIt requests users to allow access to the contact list. If you provide us access to your phone’s contact list and images, we also collect these from you in the UpswingIt App. The specific information we use are the names and the phone numbers of the contacts. This is used by the App so that you can easily send invites to your contact list to be co-parents. We do not store any contact information permanently, but rather collect this information within the UpswingIt App for you to select individual names and send invites to specific contacts. You can always “decline” giving us access to your phone’s contact list and images. 

UpswingIt is using a local wishlist image store to create dynamic shareable links with other users. This is needed for the wishlist-sharing feature which enables users to share these images to social media platforms one their command. This is not a compulsory feature and will only be done if requested by the user.


UpswingIt sends cookies (small files containing a string of characters) to your computer, thereby uniquely identifying your browser. Cookies are used to track your preferences, help you login faster, and aggregated to determine user trends. This data is used to improve its offerings, such as providing more content in areas of greater interest to a majority of users. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. Disclaimer: Some of UpswingIt features and services may not function properly if your cookies are disabled.


UpswingIt may present links in a format that enables us to keep track of whether these links have been followed. UpswingIt uses this information to improve its customized content. Clicking on links may take you to sites outside its domain. UpswingIt is not responsible for the privacy practices of other web sites. UpswingIt encourages its users to be aware when they leave its site to read the EULA/T&Cs of each and every web site that collects personally identifiable information. This Privacy Policy applies solely to information collected by its Website.


UpswingIt may alert you by email or phone (through sms/notifications/emails) to inform you about new service offerings or other information which it perceives might be useful for you.

Public Forums

When you use certain features on its website like the discussion forums and you post or share your personal information such as comments, messages, files, photos, will be available to all users, and will be in the public domain. All such sharing of information is done at your own risk. Please keep in mind that if you disclose personal information in your profile or when posting on its forums this information may become publicly available.


UpswingIt is concerned about safeguarding the confidentiality of your information. An illustration being, UpswingIt limits access to this information to authorized employees only who need to know that information in order to operate, develop or improve its Application/Services/Website. Please be aware that, although UpswingIt endeavour is to provide stringent security, for information it possesses and maintains, no security system can prevent all potential security breaches.

User Communications

When you send an email or other communication to UpswingIt, it may keep those communications to process your inquiries, respond to your requests, and improve our Services.

Changes to this Statement

As the Company (UpswingIt Edutech Pvt. Ltd) evolves, its privacy policy will need to evolve as well to cover new situations. You are advised to review this Policy regularly for any changes, as continued use is deemed approval of all changes.

Your Consent

UpswingIt believes that every user of our Application/Services/Website must be able to provide informed consent before providing any information required for the use of the Application/Services/Website. By registering with it, you are expressly consenting to its collection, processing, storing, disclosing, and handling of your information as outlined in this Policy now and as amended by us. Processing your information, including, but not limited to, collecting, storing, deleting, using, combining, sharing, transferring, and disclosing information, all of which activities will take place in India.